What New Coaches Get Wrong About Growing to Six Figures

There is a belief that quietly takes root in so many new coaches. It whispers that success only belongs to the people with big followings, the people who are already known, or the people who always seem confident. It convinces them that they need to be seen by thousands before they can make their first dollar, or that they need the perfect brand, the perfect offer, or the perfect strategy before they can start coaching real clients.

This belief is not only untrue. It is one of the biggest reasons talented coaches stay stuck for months or even years.

In this solo episode of my show, I wanted to speak directly to the new coach who is full of heart and potential, but quietly doubting whether they are ready. I wanted to talk about the truth of what it really takes to grow to six figures, and the difference between what the coaching world tells you and what actually works in the real world.

The truth is simple. You do not need a huge following. You do not need to be famous. You do not need to feel fully confident. You only need a few key skills, a few committed people, and the courage to begin.

Let’s break down what new coaches get wrong and what they actually need to grow.

The Myth of the Huge Following

I hear it all the time. New coaches tell me they are waiting to launch because they want to build their audience first. They think that if they go viral, build a giant community, or get more visibility, then clients will finally start rolling in. It feels logical. It also feels safe, because it delays the moment when they must actually talk to people and make offers.

But when you look closely at the coaches who grow quickly, you will notice something important. Most of them started small. They did not have thousands of followers. They did not have a brand people recognized. They did not have a platform that made them feel important.

What they had was a willingness to connect.

This is the part most new coaches miss. You do not need a massive audience to enroll clients. You need a small number of people who are dedicated to transformation and who trust you enough to let you guide them. Trust comes from connection, not from follower counts. Clients come from real conversations, not vanity metrics.

Fame is fleeting. Connection is what grows your business.

The Trap of Preparatory Energy

There is another pattern that keeps new coaches stuck. I call it preparatory energy. This is the energy of preparing, fixing to, planning, tweaking, and getting ready. It feels productive, but it keeps you in place.

You might recognize it. It sounds like:
I need to finish this program before I start.
I need to be more confident before I take clients.
I need to refine my niche just a little more.
I need a better website before I promote my offer.
I need to redesign my brand colors before I pitch myself.

These activities feel like moving forward, but they are not the actions that actually lead to clients. They keep you in a cycle of waiting. Waiting for the right moment. Waiting to feel ready. Waiting for the perfect version of yourself to appear.

The truth is that confidence does not show up first. Confidence is built by taking action.

You can keep learning and developing. You can keep growing your skills. You can keep improving your coaching. That is all wonderful. But none of that should become the reason you stop.

At some point, you must decide to pull the trigger. Your business grows when you take action, not when you wait for things to feel perfect.

The Real Difference Between Confidence and Courage

Most coaches believe they need confidence to build their business. They wait for that magical moment when they feel fearless. But what they actually need is courage.

Confidence is the result of action. Courage is the beginning of action.

Courage is what allows you to say hello to someone who might need what you offer.
Courage is what allows you to create your first post, record your first video, or host your first workshop.
Courage is what pushes you to make an invitation even when your voice shakes.
Courage is what allows you to keep going when things do not go the way you expected.

Every successful coach I know had moments where they were unsure, nervous, uncertain, or afraid. The difference is that they took action anyway. They were willing to be imperfect. They were willing to learn out loud. They were willing to grow as they went.

Courage builds confidence, and courage comes from one powerful source: trust.

The Role of Self Trust in Building a Six Figure Coaching Business

One of the most important skills a coach can develop is the ability to trust themselves. You must trust yourself before others can trust you.

Trust is not built through affirmations or perfection. Trust is built through evidence. It is built through the promises you keep to yourself. Every time you say you will do something and you follow through, you make a deposit into your well of certainty. You strengthen your belief that you are someone who can rely on yourself.

When you keep promises to yourself, you naturally show up with more grounded energy. People feel that. They feel your steadiness. They feel your calm. They feel your clarity. They feel your integrity.

That is what makes them trust you enough to say yes.

Clients do not sign up because you look perfect. They sign up because they feel safe with you. And safety is created when you show that you trust yourself first.

If you want others to believe in your work, start by believing in the commitments you make to yourself. That is where confidence begins.

What New Coaches Actually Need to Grow

When you remove the myths and misconceptions, the path becomes much simpler. New coaches do not need fame, big numbers, or years of experience. They need clarity, courage, action, and self trust. These traits will take you further than any algorithm ever could.

You can get your first clients without thousands of followers. You can grow to six figures without going viral. You can build a thriving business by focusing on real conversations, real transformation, and real people who are ready to grow.

Your next level does not come from waiting. It comes from the beginning.

Chapter List:

00:00 Why Coaches Feel They Need a Huge Following
01:12 The Truth About “Fame” in the Coaching Industry
02:40 What You Actually Need to Grow to Six Figures
04:18 Why Most Coaches Stay Stuck in Preparation Mode
06:03 Courage vs. Confidence in Building Your Business
07:55 How to Build Trust with Yourself First
10:22 The Power of Keeping Promises to Yourself
12:14 Why Trust Attracts Clients Who Are Ready
14:06 The Mindset Shift That Changes Everything

Full Transcript:

Amanda Kaufman (00:00)

Have you ever been super frustrated by the to-do list that has you absolutely drowning and you don't have any new clients as a coach? In this episode, I'm gonna be walking you through some of the biggest myths that a lot of new coaches repeat and share with their friends and everything that keep coaches the most stuck when they are looking for their first six figures as a coach. Now, quick disclaimer, I am...

sharing my expertise, I'm sharing my perspective, I'm giving generalized education, generalized knowledge. I have no idea what you're gonna do with it. I have no idea who you are. You could be a vampire. You could be an AI bot. I don't know. But what I do know is that business entails risk. Business is not the same for anybody who practices it. And I can't guarantee you any kind of results or like.

no results at all. cannot guarantee that. But what I can guarantee is that if you don't learn what matters and do what matters, then you will not have the opportunity that you are looking for, which is why I do this content, because I'm giving you the education that I ⁓ missed. I'm not an accountant, I'm not a lawyer, and I'm by far not a perfect person. ⁓ So I am sharing from my perspective though, so take it for what it is, but you are responsible for the results in your business.

Amanda Kaufman (01:23)

Most coaches are spinning their tires, spending a lot of money, a lot of time every single week, a lot of tears and energy and frustration in trying to get clients. I recently joined a Facebook group that was called something like I need a life coach and I was just curious to see what I would find in there and of course it was just full of these well-meaning coaches.

wanting to find a client. They're hoping that somebody's just gonna stumble into that group. And when I tell you, was 99 % coaches inside that group, not people looking for a coach, but coaches looking for a client. And I've been helping coaches to launch and grow their businesses for a very long time now, almost a decade. And I keep seeing the same mistakes over and over and over again. And if you're making one of these mistakes, I wanna stop you from doing it because...

You don't need to sign up for another fancy pants mastermind. You don't need to spend more of your weekends and certainly no more of your tears until you understand what is really important to the first year of your business and especially getting your first five or next five or first even dozen or so clients. So let's unpack it.

Here's what you think you need when it comes to getting coaching clients versus what actually works. So when I'm working with people, these are the big ones. The first thing is everybody thinks they need to have like a really impressive brand. They see what people are doing and they see the external, first, the cover of the book, so to speak. And they think, well, then they must be successful. So first of all, they might not be successful.

Second of all, what you actually need to start a brand is you need clear values. So when I was starting the Coaches Plaza and I was actually getting out there for myself, I was really clear what I wasn't about. I am like the opposite of a lot of the things that I saw in the marketplace. So, you know, for example, I'm not going to pose on top of a Lamborghini because that's not me. That's not who I am.

I'm not going to change my physiology just to make money, right? If I'm doing that, I'm doing it because I wanna be healthy. I wanna have energy. If I am making changes in my health and my physiology, I am not doing it at the altar of a dollar. Like that is not something that actually motivates me. So I'm very much against that.

you know, I, sometimes it's just even your being ends up being an expression of some of your values, right? So like I'm a woman and I'm a mother. So I talk about the balance that has to take place when you're building a business because that's very clearly who I am. So before I ever posted one single piece of content, I was super clear on what my values were.

So because of that, I was able to start to build a brand. And you may argue whether it's impressive or not. I've been able to get on some really impressive stages of other brands because of the brand that I created, but it all started with a clarity about what are my actual values. So then that's what I ended up talking about. That's what I ended up focusing on. That's what I ended up doing with a lot of repetition. And lo and behold, someday you'll wind up with a little brand and that's pretty cool, but you don't need it as a prerequisite.

That's not how brand building works. Brands are built over time with repetitious effort. And it's really about building associations. So start with what do you value in the world and what do you value in your lifestyle? What do you value in what you're creating? And just let yourself figure it out from there. So that's a good starting point. The second thing that everybody tells me that they need to have first is they say, well, I need to have confidence.

And it's so interesting to me because when I first started this business, I was the opposite of confident. I was so insecure about everything. And I was also really anxious about everything. My vigilance was like at an all time high when I started this business. And what helped me build confidence was actually doing the thing.

You know, it was doing the thing and surviving, doing the thing for a while and surviving and learning how to thrive in that space. Confidence, I think of it more in mathematical terms. know, confidence is how likely, how confident am I that this statistical outcome is going to repeat? So I'm gonna say that again. How likely is it that this statistical outcome is going to repeat? So I am confident,

that in August in Texas, it's gonna be over 100 degrees. Why? Because I have lived here for over 15 years and every single August, there's definitely over 100 degree Fahrenheit days. And so I'm very confident that that's gonna happen again next August, right? And why? Because I have experience with it, right? Because there's a lot of historical data that supports that next August is probably, I have a pretty high level of confidence is probably gonna be over 100 degrees.

for at least a few days in August in Texas where I live. So confidence is not a feeling, okay? Confidence is a conviction that you have that it's probably gonna work out the way that you predict. I have a confidence that when I send an email out to my list, there's a percentage of my list that's gonna open it. There's a percentage of my list that's gonna click on it. Why? Because I've sent thousands and thousands of emails. Same thing when I post something on social media. I have a...

Confidence that I'm gonna get a certain number of views or a certain number of interactions or a certain reaction when I go and do the thing Not because I'm psychic not because I have I have like this Conceited arrogance thing going on but but just because I've done it a lot so you know a lot of people think that they need to have confidence what you really actually need is you need courage right is the courage to start small is the courage to

to have a new experience. It's the courage to look at the data and see what actually happened. It's courage that helps build your confidence. Especially when you're doing something new, you're building something new. Instead of wishing you had more confidence, you can activate and cultivate courage right now to do the thing. right, so next thing everybody thinks they need to have is a huge following. They think they need to be famous, they need to have a celebrity.

They need to be known. And here's what I'll tell you about that 15 minutes of fame. It lasts for about exactly 15 minutes. You know, I've been mentored by a lot of really impressive people in social media and in marketing and everything. And three weeks, man, in three weeks, you could have a completely different messaging and earning new followers and like doing something completely new. Your relevance fades.

far faster than you might think. So to build this following, think the fallacy in the thinking is that you think that you're gonna get all this loyalty from somebody just because they followed you. But we have to remember how easy it is to hit subscribe and how easy it is to follow and how easy it is to opt in. It's easily won, easily lost, you know? You don't need a huge following as a prerequisite to building a six-figure coaching business because

You don't need a huge following to enroll in a six-figure coaching business. What you need is you need a few people who are really dedicated to transformation, and you really need a willingness to say hello. So many coaches, their insecurities are being exploited every day by marketers. And yes, I know I'm marketing right now, but I'm doing it through education because, my god, I have been there. I have been in the shoes of somebody who believed

that I had to have this system first and I had to have that skill first and I had to have that, like all these milestones that were prerequisites to the part where I actually helped another human being. And it is baloney. And the best entrepreneurs out there, if I asked them like, hey, do you need to have all that fancy pants stuff before you earn the right to help another person? They would tell you no.

they would tell you that's preposterous. They would tell you that that's ridiculous. They would tell you that you can grow your business and add the fancy features as you go, but you first have to have that willingness to put yourself out there as being available to support and to help people in your zone of genius. All right, next one. People think that in order to be successful at a six figure level as a coach, that you've gotta have fancy premium clients, that you've gotta have...

people that are paying you a lot or that they themselves have a huge amount of status for you to earn the right to coach somebody else at a premium level and what you actually need is you really need somebody who's you need your first fans you need your first people who are just like yes I'm gonna give that a crack I'm gonna give that a go I'm gonna check that out and I would say like get their testimony as well you know like if you can get their their testimony that it was like a great experience or

If it needs work before you go and bring it out to the big world, big wide world, that's okay too, right? You're just gonna get better when you have that feedback. So instead of looking to have like all the fancy clients paying you lots of, know, some millions immediately, first, prove your process. First, prove your process and prove that it is genuinely helpful enough that somebody would say this was genuinely helpful.

And when you have that testimonial and that feedback, not only can you know what to continue to do well and better, but you're also gonna be able to ideally share that testimonial with other people who are like, okay, I believe you. I think you're actually good at what you do because other people have said that you are good at what you do. I'm not just taking your word for it. So super, super important.

And whenever I do something new, this is exactly what I'm after. I might charge something, but it's really not as much as what the final product is intended to become. And I stand by this big time. Oh, Lordy, it feels almost illegal to put this on the Internet in 2025. But if you're looking to build like a six figure coaching business and you just want to coach people.

You think you've got to have a virtual assistant with your AI automated driven business. And look, I'm here to tell you firsthand, AI is great. I love AI. I use AI all the time, like so many of my clients do. And it's so funny because it's even coming up like live in coaching calls. My clients will, you know, pre think through their questions and like pull together.

a summary document for me to react to and respond to as their mentor and their coach, which I think is like a hoot. But at the root, you don't need all that just yet. What you need is you need a calendar that you can commit to and that you can put appointments on. It could even be paper. I know it sounds crazy, but you really could do it that way. You need email and you need a phone. Now, if you're going to be meeting with people who are

who are not, they don't know you. They don't have any affiliation with you. They don't know you through a friend or something like that. You might want to go ahead and kick the $12 a year for a branded domain for your email. And I'm a big fan of Google Workspace, not an ad, just telling you I love it. It works really, really well. I would customize those things rather than using a free Gmail account just because...

it really does project that you are a real and legitimate business. But apart from that, I would say like keep it as simple as possible and only add the complexity once complexity is warranted, right? And so when would it be warranted? Well, when you have too many relationships that you're juggling all at once and you don't want to start letting people down, you don't want to start forgetting commitments and things like that, then we add automation.

right, to make things a lot easier. A lot of people think in order to build a six-figure coaching business that they have to have all these credentials or endorsements by fancy people and fancy brands and things like that. And look, it helps. You know, when I did some work for mastermind.com, for sure it helped my credibility because I did work for a significant brand in our space. I still had to show up and do the work in my business and I still had to connect. So

Here's the thing that actually really helps is if you have a well-researched plan for how you're gonna help a person go from A to B, okay, from their current state to their desired future state, you have a well-researched plan. Those endorsements, those credentials, those other things, they definitely give lift, but if you don't have a plan in the beginning, in the first place, it's not gonna lift you very far, all right? So,

The other thing is that if you get really good at solving problems for other people and you earn a reputation for doing so in your space, guess what? You're gonna get tapped on the shoulder for those opportunities, which is exactly what happened with mastermind.com. They tapped me on the shoulder, they said, hey, can you help me with this thing? So I did. We had a great time. It was awesome. Okay. Another thing that a lot of coaches think that they need to have before they can get to six figure levels is they think they've got to have a bunch of magic words.

You know, like you've got to say the magic words, the magic thing in the DM or the magic thing in a sales call or consult to be able to like, again, like earn the client or get the client. And I'm here to tell you after studying sales and psychology and sociology and oleologies to be even better as a high performance coach, that's all you need. Clarity in your conversations and your connections. So instead of looking for magic words, it really comes down to, are you having a

real and vulnerable conversation with people that is like focused on their transformation, focused on clearing their obstacles. Are you doing that? Because if you're doing that, you're gonna have plenty of opportunity to work with people in a deeper way as a coach. Another thing that coaches think that they need is they think I need a better network. I know I was in this boat as well. I came out of a pretty

insular corporate kind of an environment where people didn't really go outside of the company very much to make new connections and add to that I was doing like a ton of travel with my job so it was kind of tough to make local connections with the limited time that I had at home. So I really believe like I need a better network and and to the point where I only felt like I had like eight names on a post-it that that fit onto a post-it of people that were like my my true champions and honestly that was

That's probably true, you know, it was kind of like not my super inner circle, but like the next layer out was about eight people, which is normal. You don't need a better network, right? What you need is you need better networking skills, right? So when we say I need a better network, we're basically blaming all the people that we've met along the way for like you are who you are and you're no good for my business. So like that sucks. But when I say you need better networking skills, it's like, OK, how are you?

How are you treating the people you're already in network with? So that's like question number one. Are you ignoring them? Are you not connecting with them because of some reason, right? And sometimes that's legit, right? Like you've got to have boundaries with people that have, you know, behaviors that are not good for either of you. But I mean, by and large, like, do you treat your existing network well? If you don't treat your existing network well, then you need to fix that.

Right? Because why would anybody want to add themselves to your network if you don't do a good job of taking care of the people that already know you? Right? So that's like the first thing. The second big thing with the networking skill is are you putting yourself into new environments? Could be rooms, could be events, could be networking groups, could be could be volunteering is a really good one. Are you putting yourself in the way of meeting new people or are you staying at home?

watching a screen and hoping that your life is gonna get better. Okay, keep watching, because this is actually super, super important. Your networking skills are actually more of a factor of whether you're gonna be successful as a coach. Are you putting yourself in the way of meeting new people? And the third big thing in networking skills is are you asking people that you meet for their support? Now there's different kinds of asks that you can have. It's like,

You know when I first had my eight names on a post-it the main ask was like can I do coaching for you so that you experience it because I want to build a business around this and Then we did it and it was awesome And then I had another ask and I said hey like do you know someone? Who would really benefit from knowing somebody like me and they were like actually yeah, and then they gave me referrals to my next people that I that I coached and so on so are you using the third big skill here just to summarize

Are you using your network to expand your network in the direction that you'd like it to grow? Because if you're doing that, then you're gonna have plenty of opportunity to fuel a six-figure coaching business, all right? So don't blame the network, blame your skills, and you can work on your skills. Here's the real truth, is that the coaching industry gets the richest off of our insecurities. That's just what it is. So like,

If you want to stay stuck as a coach, then keep obsessing about how you are not good enough and you're not smart enough and you can't figure it out because that's exactly what we need as marketers to get you into that pain of the motivation to buy something to solve it, right? I had to really learn and I sometimes still have to remind myself that I'm good enough.

I'm good enough to shoot this video. I'm good enough to send the email. I'm good enough to step up onto a stage. I'm good enough to learn new skills. I'm definitely good enough to coach you, but I have to remind myself all the time. And I think that that's a, that's a really normal thing that I see a lot of coaches go through is, that they have to remind themselves that they are already good enough where they stand to do what they need to do with what they have. And you can grow from wherever you stand. So

I just told my clients in the first five club, which is my community where I help people with getting their first or next five clients. You can DM me five clients if you want information about, or club, club would be better. You can DM me the word club if you are curious about the first five club and you'd like to come and join us in there. But what I reminded them was you can go right now, like just go and you can grow as you go.

Right? So many coaches are in this preparatory energy. They're just preparing, fixing to, and getting ready. And it's like, when are you going to pull the trigger? Right? You're the only one that can decide that. So you can grow. You can keep growing. You can keep learning. You can keep developing because you will have to. And I'm still on a growth journey. my god, I am. But you don't have to use that as a reason to stop.

The key thing here, especially if you're a coach, is you've got to trust yourself so that others can actually trust you. And trust happens because you keep making deposits into your well of certainty that you are going to keep your promises to yourself. If you can do that, if you can keep promises to yourself, like I promised myself I was going to do this video, promised myself I was going to send some emails, promised myself, you know, like just over and over again, you keep making these deposits and then keeping your promises to yourself.

then you are more likely to earn the trust from others because you are modeling the trust that you want them to have in you as well. I would also say that so many coaches, you know, we're very visionary, we see the big picture, we see what we wanna have, we see where we wanna be, and I would say great, one process at a time. So with the first five club, I have people go through a sequence of steps.

to make sure that they are positioned to get their first or next five clients without all the baloney, without all of like the extras and all the playing into your insecurities. It's about an activation and it's about focusing on the first thing, then the next thing, then the next thing. Your success is in your sequencing. When it comes to skill development, let yourself...

Focus on the one skill that is going to make you the most revenue And and help you operate the most effectively, but just focus on one at a time I think something that that definitely slowed me down as a coach was this belief that I had to learn to be a master coach and learn how to master marketing and learn how to automate and learn how to delegate and learn how to sell and learn how to

do content marketing and learn and learn and learn and learn and learn and I felt like I had to develop all the skills all at the same time to the same level of excellence and that is simply not true. You just don't have to do that. So I'm at a stage in a phase of my career where I'm really doubling down on like the content marketing aspect of things and being able to like develop more evergreen content that's reinforcing messages that have actually worked in the one-to-one space. So that's the leverage I'm developing right now.

For most people that are starting their first six figures in a coaching business, the content marketing is actually something you probably can just be good enough at for a while. Because if you're present on social media, you'll remind the people who already know you that you're there, and then that's it. That's good enough. Help yourself by genuinely helping others. I think what makes people feel the most stuck and have the worst behavior

in their life, whether it's like a lot of procrastination or a lot of distraction or whatever it is that's like getting in your way as you're building your business. It's because it's focused on the self. It's focused on how do you help you? And like, I'm having kind of a meta moment even as I'm doing this video, I'm helping you, right? The getting to doing the video, like that took so much energy. I was like, I don't really wanna do this.

The second I turn the camera on it and I'm like talking to you and I'm realizing like, my goodness, what I would have given to hear this when I was at the stage of wanting to grow my business. My goodness, would I have given? And like that activation, it brings your energy up, it brings your engagement up, it brings your follow through up, and you won't have a discipline problem or a consistency problem because you're not doing it for you. You're doing it for the person that you serve and that you help.

I hope that's super helpful, but helping yourself by genuinely helping others. Now, I think one of the pitfalls when I give that advice is like to help others so that you're helping yourself is a coach immediately tends to have a lot of judgment for the people around them, right? It's like, my gosh, like that person, you know, they don't have this system or process. They don't have this practice. They don't have this understanding. And then the coach can kind of get into like the superiority complex.

about like need, you know, that they are very superior to all the people around them and then they move into this savior syndrome. So savior syndrome is, it's not a real syndrome. It's not in the DSM. It's just, it's just a shorthand for describing how to make ourselves feel better. We have to like rescue somebody else. And the thing is, is when somebody is in rescuer energy,

They're not really in the place to be like whipping out of wallet and wanting to sign up for hourly, you know, sessions or anything like that, or a package of sessions because they're in extreme suffering, right? So what is genuine help? Genuine help is when you're solving a problem that the client has identified for themselves first.

So you might see things along the way as a coach and I'm not asking you to put on blinders. I'm not asking you to like ignore what you see. Like that's the opposite of what a coach should do. A coach should be taking in the full scene of what their client is facing. But so often coaches see a problem and they go, okay, well, if I just solved that problem for that person, then they would be better off. But the client's perspective is that there's this problem over here, a different problem.

that is taking all of their time, all of their attention, and they can't look away from it. And so as a coach, it's so tempting, and I've definitely run afoul of this one as well, it's so tempting to try to solve the problem over here because you know that that's the real root cause issue, or you feel that it's a bigger issue than the client does. But the thing is, the client is the buyer. The client is the one that is investing in coaching. And you may need to earn rapport.

and connection by solving problems they do believe they have first before you have permission to say, hey, what about this problem over here? you, now that we've solved that problem that you cared about, would you like to focus on this other problem over here? And what I found is that it not only allows you to make more sales because you're solving problems people actually believe that they have,

but it also helps with your lifetime value because your client is solving a sequence of problems, right? A string of problems, if you will. And you become part of a string of wins. And that's why somebody's gonna wanna stay with you, why they're gonna wanna recommend you, why you're gonna be really successful as a coach ultimately is because you're part of the story with your client on the wins that they achieve, right?

Now, a big confusion a lot of people get is like, okay, well, great, Amanda, I'm solving other people's problems. I'm being like, I'm genuinely helpful, wonderful, wonderful, when do I get paid? And my general rule of thumb is that when it's personal, private attention, they pay for it. They're paying for the convenience of meeting at a scheduled time. They're paying for your focus, for your attention, that you are giving attention.

during that time with your expertise to solve their challenge, it should be paid and it should be paid fairly, right? I'm not here to recommend particular prices. That's for you to determine as the practitioner and it's gonna be based on a lot of different factors. Could be your experience, could be how you package things, could be who you're targeting, could be the problem that you particularly solve. Like there's so many things that go into the price. The point is is that you should be paid and paid fairly for paying attention to someone

particularly when it is in private. If you're giving general examples that could apply to anybody and it's more educational content that, let's be real, if they just really cared, they could probably go into ChatGPT and they could probably find a good generalized answer, well then that should be your free content, right? Because the whole point is to show people that you can help them by genuinely helping them.

That's the whole point of your content. Now in another video I'm gonna talk about how do you use content marketing as a coach to increase your opportunities for more sales and more clients.

Amanda Kaufman (28:52)

if you loved this, then make sure that you send me a DM with the word club to join us in the first five club. If you're sick and tired of buying like fancy masterminds and huge systems that are like crazy techy and you're still looking to earn your first six figures as a coach, then the first five club could be perfect for you. Inside we have a membership community where we've got curriculum that walks you through step by step exactly.

how my clients are getting clients without having to post like a maniac, without having to have advertising, without having to have a podcast, without having to have a YouTube channel, without having to do all of those things first because I really believe that the foundation of scaling is that you have foundationally have a really solid business. And if you are able to make sales from your network into your network and expand your network without all the fancy footwork,

It saves you a tremendous amount of money in the long run because you have proven your message. You have proven that there's a problem of appropriate magnitude that people actually want to solve. So I take you through my whole first five formula inside the club. Just DM me, the link is below this video. DM me with the word club and I will send you some information and you can check it out and decide if it is for you. Thank you so much for tuning in.